As Social Media Manager and Content Producer for Bath Fitter South, I lead the social strategy and content process from concept to publish. I develop campaigns, shoot photo and video, professionally edit short and long-form content, produce multi-camera podcasts, build YouTube content, and tailor each piece for the platform and audience.

I also manage the community behind the content, using customer conversations, trends, and performance data to shape what we create next. From larger campaigns like Running of the Tubs to employee-driven series, customer stories, podcasts, and everyday social content, my goal has been to make Bath Fitter feel less like a company posting ads and more like a brand people actually want to follow.